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Customer Relationship
Management (CRM)

CRM (Customer Relationship Management) is an information system, which on the one hand helps every business to achieve the best possible relationship with the customer and on the other hand to increase its revenue and profitability.

Such a system facilitates the interaction with existing and prospective customers, ensuring their ideal communication and satisfaction.

The most important advantage of the CRM system is its efficiency, since it offers an overall picture of each customer’s needs and helps in the immediate resolution of any problems that may arise.